How to add Loom videos to interview questions

This article explains how to add a Loom video to a specific question in your Willo assessment. It is for employers and hiring managers who want to give candidates extra context using video.

What this feature does

You can now add a Loom video to any question in your assessment. When you add a Loom link to a question, candidates see the video embedded directly below that question when they reach it.

This is useful when you want to:

Introduce yourself or your team
Explain what you are looking for in an answer
Give candidates helpful context before they respond
Make your assessment feel more personal and welcoming

Before you begin

To use this feature, you need:

A Loom account with a recorded video
The share link for that video
Access to Willo

How to add a Loom video to a question

Open the assessment creator in Willo.
Select the question you want to add a video to.
Copy the share link for your Loom video.
Paste the Loom link into the question.
Save your changes.

The video is now linked to that question.

What candidates see

When a candidate reaches the question, the Loom video appears embedded on screen. Candidates can play the video directly within the question and do not need to leave Willo or open a separate tab.

Best practices

Keep videos short and focused so candidates stay engaged.
Use video to add clarity, not to replace the written question.
Add videos only to the questions where extra context is helpful.
Test the candidate view to confirm the video plays as expected.

Common questions

Do candidates need a Loom account to watch the video? No. Candidates can watch the embedded video without a Loom account.

Can I add a video to more than one question? Yes. You can add a Loom video to any question in your assessment.

Can I remove or change the video later? Yes. Open the question in the assessment creator, then update or remove the Loom link.

How to create an assessment
How to add and edit questions
How to preview the candidate experience

Need more help?

If you need further assistance, contact our support team using the chat icon in the bottom-right corner of any page. You can also chat with Wilma, our AI support agent, for immediate assistance.